DMCI Homes taps digital tools to maintain workforce productivity

Quadruple A developer DMCI Homes is harnessing information technology (IT) capabilities to maintain workforce productivity and ensure operational efficiency despite challenges posed by the coronavirus pandemic.

Employees from various departments working from home had started utilizing various Web-based portals during the Luzon-wide lockdown up until today to perform their tasks and access office-based resources remotely via virtual private network (VPN) as quarantine measures are implemented nationwide.

The company also capitalized on cloud-based office applications and collaborative software such as Microsoft Teams and Sharepoint to allow employees to work and collaborate from the safety of their homes.

In terms of addressing concerns and queries from buyers and residents, DMCI Homes maximized the use of digital channels and applications such as its official website, live chat, mass e-mail and Short Message Service (SMS) sending facilities, as well as social media platforms and instant messengers.

“While customer queries via phone calls are immediately addressed by the customer care team working at the office today, during the lockdown, customer service phone calls and up until now, queries received via e-mail, social media and the DMCI Homes website are routed to our customer care staff working from home. These helped us address and quickly act on matters both internal and external-related pertaining in the operations of our business,” said DMCI Homes Customer Care Manager Aissa Ybanez.

The property arm of DMCI Holdings Inc. has also invested in a cloud-based Enterprise Resource Planning (ERP) software for more efficient operations, Customer Relationship Management (CRM) for integrated customer services, and a Building Information Modeling (BIM) platform to streamline design and engineering workflows and processes.

Just recently, DMCI Homes also partnered with PLDT Enterprise to maximize the benefits of cloud technology for remote working arrangements.

“The present situation compels us to accelerate our digital transformation journey to protect our employees and at the same time ensure business continuity,” said DMCI Homes IT Senior Manager Aldrine Villanueva.

“We aim to help our workforce remain quality-focused and value-oriented by harnessing the capabilities of information technology,” he added.